Advertising Syndication
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Advertising Syndication (by Ray-N-Pa [PA]) Jan 10, 2018 5:26 PM
       Advertising Syndication (by NC INVESTOR [NC]) Jan 11, 2018 9:07 AM
       Advertising Syndication (by BillS [CO]) Jan 11, 2018 1:51 PM

Advertising Syndication (by Ray-N-Pa [PA]) Posted on: Jan 10, 2018 5:26 PM

I have a geologist that rents some office space off of me. He asked me a great question but I didn't have a solid answer for him. He wanted to know the best places to advertise syndication opportunity in the Oil and Gas mineral rights field.

The guy knows what counties in Pa that are active and what ones that will be active in the future based on price point for crude.

Any ideas?

Advertising Syndication (by NC INVESTOR [NC]) Posted on: Jan 11, 2018 9:07 AM

This is a highly specialized area. I assume he is trying to attract investors. He needs to talk to people who know the market and have insight into his target audience.

If he has a stock broker he might want to start there.

I would try 3 areas. Trade publications specific to the category, general business publications and the business section of local newspapers for counties that don't have viable biz pubs.

I would pick a few in each category to gather information about their coverage of the demographic he's seeking for both the specific counties but he shouldn't limit himself to just those counties if it's an investment there would certainly be others outside of those areas who might be viable. IN reality he probably needs selective regional/national coverage.

He might want to find out if the trade publications in this category have mailing lists that he could buy (most do) which would be more cost effective with higher response rates than a scatter shot approach to the general population of investors. Too much waste which is expensive.

There may also be some websites specifically targeted to that category that have advertising sections that focuses on investments. They would also have mailing lists he could use.

Finally he should look at some direct mail companies that cater to businesses other than consumer facing to see what specialties they offer. He would want to find a list of investors that have shown an interest in that specific category or similar categories. --71.75.xx.xx

Advertising Syndication (by BillS [CO]) Posted on: Jan 11, 2018 1:51 PM

He better know what he is doing or the SEC will come calling. There is only a very special class of syndication offering that can be legally advertised to the general public (vs sharing with "accredited investors").

More than likely he was trying to gauge your interest in his deal.

If he was true in asking for where to advertise then you need to run because this guy has no idea how to do a syndication and could well end up in jail with you being out any funds you invested. --172.58.xx.xx

Subject: RE: Advertising Syndication
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